Metorik charges $99/month for profit analytics. We built it better and made it permanently free.
Because once you see what WPBundle can do, you'll want the whole suite. Profit Tracker is our gift to you — no strings, no trial, no credit card. Forever free.
Track COGS, payment fees, and shipping costs per order
Discover which products are actually unprofitable
Real margins after all costs — not just WooCommerce revenue
Free forever — no monthly fees, no subscriber limits
Example: $100 Order
What WooCommerce shows
Everything You Need to Know Your Real Margins
Stop guessing. Know exactly where your store is losing money and where you have room to grow.
COGS Tracking
Log the cost you paid your supplier per product directly in the WooCommerce product editor under a dedicated Profit tab. Enter COGS manually per SKU, bulk import via CSV for large catalogues, or set a store-wide default that applies to all uncosted products. Pro tier extends this to per-variant COGS so variable products like sizes and colours each carry their own accurate cost.
Auto Gateway Sync
Connect Stripe or PayPal via OAuth once and Profit Tracker pulls every transaction fee automatically on a daily schedule. Each payment processing charge is matched to its WooCommerce order and deducted from revenue before margin is calculated. You never need to manually export fee reports or guess at what the gateway actually charged.
Margin Calculation
See gross margin (revenue minus COGS), net margin (revenue minus COGS, fees, and shipping), and absolute profit per product, per order, or rolled up as a store-wide average. Calculations update in real time as new orders come in and fees sync from your gateway. Switch between margin percentage and raw profit figures depending on how you prefer to think about the numbers.
Shipping Costs
Track what you actually paid carriers against what customers paid for shipping at checkout, giving you a clear gap analysis for every order. When free shipping promotions or flat-rate zones are subsidising delivery costs, Profit Tracker surfaces exactly how much that subsidy is costing you in margin. Use this data to set shipping thresholds that protect profitability rather than eating into it.
Product Rankings
See every product ranked by net margin percentage, absolute profit, or total units sold so you instantly know which lines are carrying your store and which are dragging it down. Products with negative net margin after fees and shipping are flagged so you can address pricing or costs before they do more damage. Sort, filter by category, or search by SKU to drill into any segment of your catalogue.
Profit Forecasting
Project 30, 60, and 90-day profit figures based on your current margin averages and recent sales velocity, all calculated locally inside WordPress without sending data to a third-party service. Margin trend analysis charts week-over-week and month-over-month movement so you can see at a glance whether profitability is improving or sliding. Set a target margin and the forecast highlights when you are on track to hit or miss it.
Real Decisions Made With Real Margin Data
See how WooCommerce store owners use Profit Tracker to fix pricing, cut underperformers, and grow with confidence.
Fashion Store Discovers a "Premium" Line Has 8% Net Margin
A UK-based fashion store selling premium-positioned knitwear assumed healthy margins based on a 2.8x markup. After connecting Profit Tracker, the owner found that Stripe fees, return logistics, and actual carrier costs were eroding margin to just 8% net — well below the 30% target. Armed with that data, she raised prices by 18% and repositioned two lines as made-to-order, lifting net margin to 26% within a quarter.
Dropshipping Store Learns Their Bestseller Is Almost Worthless
A dropshipping store's top-selling product by volume was also the one absorbing the most supplier and ePacket shipping costs. Profit Tracker's product ranking showed their number-one SKU by units sold was sitting at 4% net margin — barely break-even after fees. The owner pivoted marketing spend to their third-best seller, which carried a 40% net margin, and revenue dropped slightly while net profit nearly doubled.
Subscription Business Raises Prices 20% and Keeps 95% of Customers
A WooCommerce Subscriptions store offering a monthly box service used Profit Tracker's per-renewal margin data to build the business case for a price increase. The data showed margins had compressed from 35% to 19% over 18 months as supplier and shipping costs rose. With that evidence in hand, the owner raised subscription prices by 20%, communicated the reason clearly to subscribers, and retained 95% of the customer base while restoring margins to a sustainable 31%.
Profit Tracker vs. Metorik: Why Pay $99/Month?
Metorik is a powerful analytics platform — but at $99 per month, it costs over $1,000 a year just to see your margins. Profit Tracker gives you the core profit analytics most WooCommerce stores actually need, hosted entirely on your own server, with no ongoing subscription fee.
Other alternatives worth knowing: Putler ($29/mo) focuses on subscription analytics across multiple channels. Metorik ($99/mo) offers a broad SaaS analytics suite for larger teams. Glew.io targets enterprise merchants with multi-channel data. Profit Tracker covers the core use case — knowing your real margin per product, per order, and across your store — for free, without sending your data anywhere.
Up and Running in 10 Minutes
No external accounts, no data migration, no developer needed. Install, configure, and start reading real margin data from your existing WooCommerce orders.
Install the Plugin
Find Profit Tracker in the WordPress plugin directory and click Install, or upload the ZIP via Plugins > Add New. Activate it and the Profit menu item appears immediately in your WooCommerce sidebar.
Set COGS Per Product
Open any product in WooCommerce and you will find a new Profit tab alongside General and Inventory. Enter your supplier cost per unit there, or bulk import costs for your entire catalogue via the CSV uploader in the Profit Dashboard.
Connect Your Payment Gateway
Go to WooCommerce > Profit Tracker > Gateway Settings and connect Stripe or PayPal via OAuth. The plugin pulls your transaction fee history and matches fees to orders automatically — no manual entry needed.
Open the Profit Dashboard
Navigate to WooCommerce > Profit Dashboard to see your first real margin report. Gross margin, net margin, and profit per product are all there immediately, built from your existing order history and the COGS you just entered.
Know Your Real Numbers
Why WooCommerce revenue numbers are costing you thousands in blind spots
See Hidden Costs
$47 per order
On average, stores discover 30-50% of orders are less profitable (or unprofitable) once you factor in all costs. WooCommerce only shows the first number.
Stop Selling at a Loss
15-25%
Most stores have 15-25% of products that are unprofitable or barely break even. Profit Tracker finds them in 60 seconds.
Make Better Decisions
Real Data
Once you see the real margins, pricing changes become obvious. Stores typically increase profit by 10-20% just by seeing which products are dragging them down.
Part of the WPBundle Suite
Profit Tracker is included free
as part of the WPBundle Lifetime Bundle
What You Get
13
WooCommerce Plugins
$149
Once, Forever
∞
No Subscription
- 13 WooCommerce plugins (growing)
- Every future plugin included
- Up to 5 site licences
- All updates, forever
- Priority support
- No subscription. Ever.
30-day money-back guarantee · No credit card required
Frequently Asked Questions
Everything you need to know about Profit Tracker
Still have questions?
Check the full documentation or contact support.